Run Optimized Ad Copy from Day 1

Drill into your competitor’s ads

Get your competitor's historical ad copy—every ad they've run, in every country they advertise in, over the past 20 years. See what they've tested, which messages stuck, and which keywords they trust most. You're a click away from their top-performing ads.

Start by entering a domain

If you see them run the same ad time and again, you've found their best-converting copy. Now you can run tested ad copy before spending a single dime.

Enter a Competitor's Domain

Get valuable lessons from competitive PPC history

• Gain insights from the world's deepest PPC library
• Get full ads, with links and landing pages
• Real-time ad tracking
• Available in every country that we search
• Find the advertiser’s most dominant messaging
• Reverse-search ads to see the keywords that trigger them

Build Well-Rounded Ad Campaigns

Filters show the best keywords and worst keywords. Good PPC competitive research reveals the good and bad so you can work that knowledge into your Google Ads strategies.

Type in a domain to start

Competitive PPC history can tell you what to avoid

Google won't tell you that some keywords are time-wasting money pits. Here, your competitors’ PPC history can’t hide the fact that they dropped keywords and never returned. Don’t waste much time on keywords that haven't been profitable for anyone.

Grow new Google Ads ideas