Keyword Analysis and PPC Spying Tools For Competitor Analysis

How PPC Spying Can Improve Your Ads

Competitive research makes your Google Ads strategy even stronger. That’s where PPC spying comes in. Digging into your competitor’s ads can help you learn what’s worth buying and testing yourself.

Why spy on your PPC competitors?

Our tool connects you with all of the PPC features so you can:

• Find any site's paid keywords and estimated ad spend
• Compare 2, 3, or more websites at once to find shared keywords
• Track a site’s PPC budget, clicks, and number of ads over time
• Learn the site’s top PPC competitors

Here’s a twist: spy on any domain, not just a competitor. Use the PPC Overview’s report for a new client or prospect. Send them a digital copy or print a full page.

Expand Your PPC Strategy

When you search for a competitor, the tool compares it to your site’s PPC activity. You can see the high-value keywords your site is missing. Then, uncover their ad copy that they test and trust. We refer to these as “already-tested” ads. Your competitors have been buying ads long enough to come to their findings. The ones they lean on month after month are strong enough keywords for you to try, too.

This tool helps you to establish yourself in new areas, too. You can spy on a competitor's site to learn how big a threat they are. Further, we can offer Google Ads “buy” recommendations based on the secret formulas of your top competition. Learn from their PPC experience to build up your own.

Coming Soon

This feature is coming soon. We're actively building it and will make it available here when it's ready.