SF vs SEMR | Lander | Dark

SpyFu Plans

SpyFu
$39/mo Basic

• 10k rows
• Historical data
• Keywords per export
• Tracked keywords

Semrush
$139.95/mo Pro

SpyFu
$119/mo Pro + AI

• Unlimited
• 15,000
• Included
• Keywords per export
• Tracked keywords
• API Access

Semrush
$249.95/mo Guru

Why settle for half the data?

SpyFu has far more keywords than Semrush, across thousands of industries.

Better coverage for small and local SEO.

Small and local businesses need accurate insights to work with. You shouldn't have to make decisions on a fraction of the data. SpyFu finds more of the keywords your site ranks for, giving you a truer picture of what's happening around your site.

An all-in-one tool with all‑you‑can‑eat data

Download your competitors' most profitable PPC & SEO keywords--with no limits. Search as much as you want, as often as you want.

Competitive keyword research: Advantage SpyFu

SpyFu continues to outperform Semrush in international keywords, too. Our data covers multiple countries and industries, giving you reliable insights to support your global strategy.

Get actionable insights without being overwhelmed

SpyFu's tools are designed with direct input from people actually doing the work in SEO and PPC. Every tool is made to be immediately useful--with answers you can act on.

Learn from your competitors’ million dollar mistakes

Most mistakes in paid search happen at the very start of a campaign. We track companies that spend millions of dollars finding what works. With SpyFu you can see what they tried, where they failed, and what succeeded.

SpyFu: A Robust Tool for Agencies

Save 60-80% compared to Semrush

Impress your clients with SpyFu’s competitive intelligence

Create powerful client reports in a few clicks. Show them what budgets look like, which keywords their competitors are buying, and how often their competitors are testing.

Make a Case for More Business

SpyFu’s competitive reports help agencies make the case for paid search, argue for increased spend, and demonstrate the value of SEO.

Coming Soon

This feature is coming soon. We're actively building it and will make it available here when it's ready.